The national hotel occupancy rate fell below 50% during the winter season. According to the Argentine Association of Tourism and Hotels (AHT), this results in a loss of approximately 10 jobs per day. Meanwhile, a report from the World Travel & Tourism Council (WTTC) reveals that in 2024, tourism contributed about USD $36 billion to the GDP—equivalent to 5.8% of the total—and supported around 956,000 direct jobs. For 2025, the sector is projected to contribute nearly USD $39 billion and surpass one million jobs.
In light of these figures, temporary hiring is seen not just as an emergency option but as a lever for the sector's adaptation strategy. When hotels and tourist destinations must respond to demand peaks—whether during high seasons, long weekends, or special events—a permanent staff can be costly during low occupancy periods. Temporary hiring allows for flexible expense management, bringing in talent as needed without compromising operations when demand moderates.
According to Adecco Argentina, it is crucial to have temporary staffing services that enable sector companies to respond swiftly and in compliance with regulations to changes in activity flow. Furthermore, this hiring method promotes job formalization: many of these positions are registered with full corresponding benefits, generating a positive impact on the labor market. In a scenario where every job counts, this pathway also opens opportunities for young profiles or those in their first experience, bringing energy and renewal to the tourism industry.
For hotel operators, travel agencies, and associated service providers, implementing a model that includes temporary staff alongside forward-looking management gains speed, agility, and resilience. By planning activity peaks, anticipating demand, and partnering with a specialized recruitment and staffing firm, the logic of crisis can be turned into the logic of opportunity.
«In a time when occupancy is more volatile than ever, temporary hiring is not a patch but an intelligent strategy to preserve formal employment, adapt to changing demand, and prepare for recovery,» stated Paula Navarro, Manager of the Hotels, Tourism, and Events Division at Adecco.
The scenario is complex, but it is not without positive signs. Domestic tourism is showing signs of life, and the expectation of medium-term growth is real. In this context, organizations that adopt flexible, human capital-focused models will be better positioned when the recovery cycle consolidates. Temporary hiring becomes the bridge between today and tomorrow, between uncertainty and the possibility of growth.
