On Thursday, December 11, the 'Night of the Toy Stores' will be celebrated across the country, a federal event organized by the Argentine Chamber of the Toy Industry (CAIJ). The initiative will bring together traditional toy stores, specialty shops for early childhood, bookstores with children's sections, and national chains, offering discounts from 10% to 50% on selected items, as well as interest-free installments with various payment methods. During the event, families can access commercial benefits, including discounts of 10%, 15%, 20%, 25%, and even up to 40% and 50% on selected products. Among the offers are letter boxes to Santa Claus with raffles, board game afternoons, creative and modeling clay workshops, children's shows, and special in-store actions. Activities will not be exclusive to the nighttime, as morning and afternoon programs will reinforce the inclusive nature of the initiative and guarantee a close and accessible experience for families nationwide.
MatÃas Furio, president of the Argentine Chamber of the Toy Industry, highlighted: 'We are optimistic because the Night of the Toy Stores helps to stimulate and advance sales for small and medium-sized businesses and industries that are part of the toy value chain.'
