Black Friday 2025 in Argentina: Discounts and Warnings for Shoppers

Consumer communities are warning that some stores raise prices in the days leading up to the event, only to then apply discounts that are not real price reductions. Therefore, they advise checking the price history, comparing options, and pre-registering products of interest to avoid surprises over the weekend. What began as an American tradition has become firmly established in local commerce, especially in e-commerce, where thousands of consumers look to get a head start on Christmas shopping or access expensive products at more affordable prices. In the fashion sector, Nike, Puma, and Devré are joining the sale, while the travel sector will have a significant presence with offers from LATAM, JetSMART, Marriott, and other companies seeking to boost advance bookings for flights and stays. The preference for digital commerce continues to rise, and Black Friday is one of the key moments to measure consumer behavior. Black Friday 2025 is shaping up to be one of the strongest discount campaigns of the year in Argentina. This long weekend format has become a habit, and more and more brands are using it to maximize sales in a competitive context. Many stores have already launched campaigns to build hype, increase stock, and implement pricing strategies to attract both impulsive buyers and those waiting for specific deals. The confirmed promotions cover multiple sectors. This year, the event will not be limited to a single day but will extend over four consecutive days, connecting Black Friday with Cyber Monday. According to the official BlackFriday Argentina website, the 2025 edition will begin on Friday, November 28, and will run until Monday, December 1. In some cases, interest-free installments or extended payment plans are offered, depending on the category and the financial institution. However, specialists recommend analyzing each offer before making a purchase. Many users take the opportunity to upgrade their electronic devices, invest in travel, or acquire high-value items with better financing. Among the tech companies are Samsung, Lenovo, and Whirlpool with discounts on smartphones, laptops, and home appliances.