
The Argentine team Boca Juniors presented their new jacket for the winter sports outfit, featuring a characteristic retro touch with yellow stripes on the sleeves and the old crest. The footballers who showcased the new attire during the presentation were: Uruguayan forward Edinson Cavani, Spanish midfielder Ander Herrera, central defender Marcos Rojo, and goalkeeper Agustín Marchesín.
Boca Juniors' official social media accounts accompanied the reveal of the new jacket with the phrase "From La Boca to the world," along with a visual description that included four emojis: a face with two stars in the eyes, two blue hearts, and one yellow heart. The outfit has been designed with a style that recalls past eras of the club, merging the classic with the contemporary.
In the message shared on social media, the team expressed their enthusiasm for the launch of the new winter collection and received praise from fans for the retro design of the upper garment. The new jacket is part of the club's merchandising strategy to bring fans closer to the history and identity of Boca Juniors, blending tradition and modernity in an appealing offer for supporters.