For the first time in Argentina, an augmented and virtual reality experience inspired by the works of the Prado Museum is on display at the Frers Pavilion in La Rural, where the public can immerse themselves in some of the most iconic pieces of Spanish art through immersive technology.
The core of the exhibition is the immersive virtual reality experience, where users, equipped with VR headsets, simultaneously enter different pictorial worlds. "It is a poetic reinterpretation, but always respectful of the original work," stated from ACCIONA Culture.
From there, a guide introduces the public to an emotional and visual journey within the artworks. The experience invites to explore from within five masterpieces of European painting: Diego Velázquez's 'Las Meninas', Hieronymus Bosch's 'The Garden of Earthly Delights', Francisco de Goya's 'The Aquelarre', Paolo Veronese's 'Venus and Adonis', and Rubens and Jan Brueghel's 'The Sense of Touch'. Each artwork was reconstructed in three-dimensional environments that allow moving around, observing enlarged details, and discovering symbolic elements through animated sequences and sound resources.
The tour is organized in three stages. The first is an introductory physical gallery that provides historical information about the Prado Museum and contextualizes the selection of artworks. The exhibition, open until December 8th, combines history, innovation, and interactive narrative in a sensory journey that proposes to "enter" the paintings.
The exhibition, developed by ACCIONA Culture in collaboration with the Prado Museum, is part of an international tour that seeks to bring the public closer to the museum's collection from an experimental approach. The proposal uses Multi-user Virtual Reality (RVM), a technology also known as the "metaverse", which allows several visitors to simultaneously share the same three-dimensional environment.
The visitor follows the guidance of a virtual character: a museum security guard on his last day of work. Finally, an interactive closing gallery allows for a deeper exploration of the visual and narrative elements that appeared during the virtual experience.
This fictional narrative serves as the guiding thread of the tour, which includes access to spaces usually off-limits to the public, such as restoration workshops or internal surveillance areas. According to the organizers, the process combined historical rigor with advanced technological development to ensure a faithful representation and an accessible educational experience for all audiences.
Tickets are available at the usual sales points at the venue: Santa Fe 4363, Palermo.
