With the new summer season 2026 just around the corner, the Government of Axel Kicillof has taken a strong measure to boost tourism on the Buenos Aires Atlantic Coast. This is a program presented by the relevant authorities together with Banco Provincia, with the objective of strengthening consumption in local businesses and thus supporting thousands of tourists, workers, and municipalities that depend mainly on the tourism sector.
The program includes special offers for the summer season. Tourists can use credit lines to finance tourist and recreational goods and services. The funds are credited to the merchant's account the next day after the transaction.
A key element of the program is the "Tu préstamo acá: Especial Verano" credit line, designed specifically to finance tourist and recreational products and services during the summer season.
How will the credit proposal work between the provider and the vacationer? A tourist can agree to rent a tent for 15 days at a resort. The merchant will send a financing proposal based on the customer's credit profile, with a specific amount and term. The customer can accept this proposal by the end of the day through the mobile app. The loan can be paid in 3, 6, 9, or even 12 installments with a rate starting at 56% on a total amount of up to $2,000,000.
The loan management is 100% digital, handled directly between the customer and the store: the establishment generates a personalized offer that the user can accept via the Cuenta DNI app or Home Banking.
Furthermore, special promotions will be in place throughout December, January, and February, thanks to Banco Provincia implementing special incentives to boost tourism and facilitate access to services in the main destinations of Buenos Aires province.
What does the package to boost tourism during the summer in Buenos Aires include? Interest-free installments with credit cards. Personal loans. Expansion of Cuenta DNI discounts. These measures will affect sectors such as hospitality, transportation, beaches, automobiles, and entertainment.