November 11th is celebrated as International Churro Day. An interesting fact: a renowned landmark bar in Buenos Aires, famous for its churros, actually sells products made by this factory. Some trace its history back to China, while Spain is considered the 'cradle of the churro' for being one of the first countries to adopt and perfect it. The founders hung the sign upside down to attract attention, and the brand was born. The name was a suggestion from the lyricist, inspired by the character 'Topo Gigio'. Today they have over 20 branches.
Sol de Galicia: Born in 1957 as a family business from Galicia. Today it has four production plants and a capacity to produce 15,500 filled churros per hour.
'El Topo' and 'Sol de Galicia': Argentine icons Churrería El Topo: A classic of the Atlantic coast, its history began in Villa Gesell in 1968.
Although there is no official precedent that defines the date worldwide, in Argentina the celebration has its own explanation. The barbecue becomes 'unreachable': it rose 8.2% in a month and the gap with chicken widened. According to the Association of Pizzerias and Empanada Houses (APYCE), the date 11/11 was adopted inspired by the shape of the classic churro: two sticks (11) next to two sticks (11). In Argentina, the national churro market is around 30 million units per year, with dulce de leche as the undisputed filling.
Ranking of the best sellers According to APYCE, although each factory has its specialties, there is a clear consensus on the most chosen flavors by Argentines:
Dulce de leche filling Classic churro (with sugar) Coated with chocolate Pastry cream Nutella
From 'vitel toné' to the pistacho boom Innovation in the world of churros has no limits. Over time, salty versions such as cheddar, roquefort, and ham and cheese have become popular. Among the most daring varieties remembered is the 'vitel toné' churro, which 'caused a furor at the time'. Today, the 'gourmet' trend includes flavors like mint with chocolate, oreo, sambayon, and, taking advantage of the recent boom, the pistacho churro coated in chocolate.
What is the origin of the churro? Like many traditional recipes, its origin is disputed.